At Special Operations I collaborated closely with the Art Director and Social Media Strategist to implement design directions. My responsibilities were to create designs spanning from limited time offer campaigns to education posts. These designs effectively enhanced audience engagement across multiple social media platforms.

National Avocado Day Link to Post

Design focused on celebrating National Avocado Day! Goal of the post is to remind the audience that Tim Horton’s sells Avocado Toast.

Tims Rewards Link to Post

The post is to remind the audience how to use the Scan and Pay method. I created an instructional carousel using the user interface of the original Tim Horton’s app.

Retro Donuts Link to Post

Retro Donuts is a limited time offer product. I referenced retro designs from previous advertisements and integrated the style into the Retro Donuts branding.

$3 Tims Boost

$3 Boost campaign is a partnership Tim Hortons did with Redbull. The goal is to move the audience back to the app and get the $3 deal through that platform.

The theme of the animation is about nostalgic computer displays. I had the animation do a pop-out motion to catch the viewer’s attention.  

Flavor Cue Animation

Flavor Cue animation highlights the holiday drinks. Each drink’s flavor moves behind the product so the viewer understands which flavor corresponds with what drink.  

Scan, Sip, Pay,

The goal of this post is to encourage viewers to use the Tim Hortons app. The animation will demonstrate how simple it is for customers to earn points by engaging with the app.